The Make Your Own Website e-Course Part 1
"What Name is Best for Your Business or Website?"
Welcome to Make Your Own Website e-Course Part 1.
We've all got a cool business name in mind.
And if you haven't settled on one just yet, you've probably got a list of tops that you've been playing with in your head.
I toyed with the name "DavidBohmillerFitness" for a while as I was considering opening my own personal training studio.
Here's the problem.
Even with my years (a decade) of health and fitness experience and the countless (probably around 1,000 people that I've trained), my name is not and will probably never be a household name for personal training.
That's just the way it is.
Even the fitness professionals whose seminars and workshops I attend at locations all across the United States -- even they might not be able to get away with calling their site "firstnamelastname.com".
Think about the people that you go to see speak at lectures in your own industry. What's their reach?
Is it enough to capture the thousands of people that they really want to attract to their programs and services?
Take a look at WebWorksToday.com
That's my redirect name. It's not the official name of the site. The official name is website-building-and-hosting.com because that is the keyword phrasing that people type into the search engines.
I've seen countless people start websites without thinking this part through and researching the terms that ARE being searched.
Because they've been hasty in their domain name selections, their meteoric rise to the top.....yeah, it's not so much.
So, what can you do or what should you do?
Have your "cool name" ready for when you need it, but jot down a list of terms that people use or that you use when you're searching for topics of items relevant to your industry.
Remember, you can always get "firstnamelastname.com" as a redirected site url later on, but a key component to your online success is going to be researching a domain name that fits your topic appropriately.
Committed to your success,
David I. Bohmiller, President
P.S. - Here's Phil talking about his retirement with SBI -- ahhh, retirement. :)
P.S.S. - You're just on Day #1 of your Masters Course, but if you'd like to see everything SBI has to offer, you can try it risk-free here.
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